Go-To-Market Strategy Toolkit

A complete set of go-to-market planning layouts that take a presenter from defining target markets and customers through positioning, channels, sales process, funnel metrics, partner programmes and a timeline to revenue.

22 slides · Marketing

Every slide in this template

  1. Strategy Cover
  2. Seven Key GTM Questions
  3. Eight Core Strategy Elements
  4. Five-Stage Approach
  5. Four-Pillar Plan Columns
  6. Buyer Roles to Sales Activities
  7. Market Maturity Lifecycle Table
  8. Sales Process Matrix
  9. Four Building Blocks Staircase
  10. Startup Launch Framework
  11. Funnel Goals, Actions and Metrics
  12. Customer Journey Steps
  13. Twelve-Segment Strategy Wheel
  14. Who You Sell To
  15. Value Chain Implementation Areas
  16. Six-Step Partner Process
  17. Messaging Pyramid
  18. Connected Strategy Framework
  19. Business Model Assessment Columns
  20. Sales and Marketing Alignment
  21. Timeline to Revenue
  22. Brand Style Summary